The biggest plus was the firm’s experience working with educational institutions and its understanding of the complexities of what goes into an institution’s reputation. A principal of the firm was directly involved in every phase of the project and the firm is small enough that there wasn’t a mass-market, cookie cutter approach.
— Don Filer, Executive Director, Office of International Affairs, Yale University
In our conversations with other colleges, people described Art & Science’s research techniques as first-rate and said the firm’s ability to help institutions identify their defining characteristics was one of its strongest attributes. We found both to be true. A&S provided us a thorough, thought-provoking study and actionable data. We learned new information about Hamilton, confirmed perceptions and were disabused of several persistent myths.
— Mike Debraggio, Assistant Vice President for Communications, Hamilton College
I thought Art & Science Group would come in and test a couple of different ideas. But the research findings revealed that we needed to address size and A&S provided us overarching strategies to grow enrollment. Now we’ve grown enrollment and should reach our goal in a few years. I don’t think I would have been able to drive change without the solid market research A&S provided. The firm really helped us hone in on the major issues we had to address as an institution.
— Robert Wyatt, President, Coker College
Art & Science Group conducted high-quality research. The development of the survey questionnaire was a careful and thorough process. The research results gave us a clear picture of where we needed to improve, including the gap in perceptions in terms of what parents were looking for and what they were actually experiencing at our school...Our design firm told us that the Art & Science Group final report provided the most thorough starting point to guide re-branding and communications efforts that they had ever received.
— Dr. Scott Erickson, Head of School, Phillips Brooks School
SUBMIT AN INQUIRY
We're eager to learn more about your institution's aspirations and challenges.